An older woman with a colourful cap and scarf leans on a wall and smiles at the camera, with trees and flowers behind her.

Sabe's story

Sabe, a consultant specialising in international trade, shares how she feels other people's attitudes have changed towards her as she’s…

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Man perches on a motorbike while holding a helmet and smiling at the camera.

John's story

John tells us that he feels he’s treated differently now because of his age, and that even his peers question if he should ‘act his age’.

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A man crouches down on grass and takes a photo using a camera.

How to use the age-positive image library

Learn more about using our age-positive image library, which contains over 3,000 photos showing a more realistic depiction of ageing.

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A woman smiles at the camera with a clock and floral curtains behind her.

Merle's story

Merle, part of Britain’s first all-female pop group – Mandy and The Girlfriends - discusses her experiences of ageing, ageism and preforming and…

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A man sits by a computer and handles a parcel behind the desk at a post office.

Five ways employers can make their workplaces more age-friendly

We have identified five ways employers can make their workplaces more age-friendly to show they value older workers.

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A man with a beard smiles at the camera. Floral patterned wallpaper is in the background.

John's story

John reflects on his positive experiences of having a supportive, flexible employer that take his physical needs into account.

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A woman stands in front of a white wall and smiles at the camera. She is wearing a sparkly black cardigan and black turtleneck.

Genny's story

Genny tells us about pushing back on ageism at work, teaching dance to people with dementia and planning a new enterprise at 62.

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Two people dancing together

Host an event

Find inspiration for some things you could do in your community to help challenge ageism and embrace positive ageing.

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Ann and her father sitting outside holding cups of tea with sunny trees behind them.

Ann's story

Ann, 59, is a carer to her father and is passionate about unpaid carers receiving the recognition and support that they deserve.

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A black and white image showing Richard, who wears a black t-shirt, looking at the camera.

Richard's story

Richard shares his positive experience of starting something quite dramatically new - and finding success at it - in his later life.

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